Marketing Services and Web Development Pricing

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Thabat Ventures prices work around the scope required to solve the business problem rather than forcing every client into the same package. The first written review can be AED 0 when it is offered as the initial diagnostic step. Paid SEO, PPC, Google Ads, social media, content, website, branding, app, ecommerce and business setup work is then quoted after the goals, current assets, access, languages, timelines and deliverables are clear. This service sits inside the Digital Marketing Agency in Dubai plan.

That means this page does not invent a "starting from" fee where no approved fixed price exists.

A five-page lead-generation website is not the same project as a 200-product ecommerce store.

An SEO engagement for a small service website is not the same as fixing indexation and migration problems across a large catalogue.

A Google Ads account with one market and one offer is not the same as a multi-service UAE account with multiple landing pages and conversion paths.

A business setup quote also changes depending on jurisdiction, activity, legal form, office, visas and approvals.

The useful number is the price of the work you actually need.

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What is included in the first review

The current Thabat Ventures pricing model has one published fixed figure:

The first written review can be AED 0.

That review is designed to identify the likely problem and the next useful step.

It is not the full delivery scope.

A free first review may include a concise look at areas such as:

current website
search visibility
paid account structure
landing page
campaign brief
company setup route
obvious technical or conversion problems.

Paid work begins after the required delivery is defined.

That keeps the diagnostic conversation separate from a full audit, implementation project, monthly retainer or build.

Why this page does not list package fees

A price table is useful only when the underlying package is real.

If a website says:

"SEO from AED X"

but does not explain what is included, the number has little meaning.

The same applies to:

PPC management
web development
branding
business setup.

A price can look low because important work is excluded.

It can look high because the scope includes implementation, content, development or several markets.

Thabat Ventures does not publish paid package prices until the scope and price are approved internally.

That is more useful than filling the page with placeholder fees.

What you receive before paid work

A useful proposal should answer four questions:

What are we changing?
What will Thabat Ventures deliver?
What does the client need to provide?
What is not included?

Depending on the project, the written scope can define:

deliverables
accounts
pages
channels
markets
language versions
review rounds
handover files
reporting
implementation responsibilities.

The goal is to reduce surprises after work begins.

How marketing fees are built

Digital marketing pricing depends on how many moving parts need active work.

Important variables include:

number of services
number of markets
audience complexity
website condition
tracking
content production
creative production
development
reporting
approval process.

A company that needs SEO only can have a much narrower scope than a company that needs:

SEO
Google Ads
LinkedIn
landing pages
content
analytics.

More channels do not automatically make the plan better.

Each service should have a commercial reason to exist.

SEO service

SEO pricing is influenced by the condition and size of the website.

A useful SEO scope may include:

technical audit
Search Console analysis
keyword research
search-intent mapping
page optimization
content planning
internal linking
local SEO
digital PR
reporting.

The cost changes when the site has:

thousands of URLs
multiple locations
Arabic and English pages
ecommerce filters
migration risk
development dependencies.

A small service site and a large ecommerce catalogue should not receive the same quote.

For the specialist scope, see SEO Services in Dubai.

When that search scope grows

SEO usually becomes more resource-intensive when the project needs significant implementation.

Examples include:

complex technical fixes
page migrations
new templates
large content programmes
bilingual content
local SEO across multiple real locations
substantial digital PR
ecommerce architecture work.

The agency should explain which of those items are in the quote.

A monthly fee without a defined workload is difficult to evaluate.

When that search scope stays small

A narrow SEO scope can make sense when:

one page is underperforming
a migration needs review only
the business needs keyword mapping
the team can implement recommendations internally
the main issue is technical diagnosis.

Not every business needs a long retainer.

Sometimes a focused project is enough.

PPC Service

Paid search pricing has two separate financial parts:

the advertising budget paid to the platform
the management or delivery fee paid for the work.

Those should not be blurred together.

Google Ads management can include:

account structure
keyword research
negative keywords
ad copy
conversion tracking
landing-page recommendations
search-term review
budget control
reporting.

The fee can vary based on:

number of campaigns
markets
products
conversion actions
landing pages
account complexity.

For detailed scopes, see PPC Agency Dubai and Google Ads Agency Dubai.

Google Ads service

If a business has an advertising budget, that money normally goes to the advertising platform.

Management fees cover the work around the account.

A proposal should make this separation clear.

For example, the quote should explain:

what is paid to Google
what is paid to Thabat Ventures
whether creative is included
whether landing pages are included
whether tracking setup is included.

That allows the client to understand the real acquisition cost.

Editorial work fees

Content marketing can be scoped by:

strategy
research
article production
commercial pages
thought leadership
editing
subject-matter review
distribution.

A technical B2B article usually needs different research and review from a simple consumer content piece.

The same applies to regulated topics.

Healthcare, finance and business setup content may require stronger verification.

That additional work should be visible in the scope.

For the specialist service, see Content Marketing Agency Dubai.

Creator campaign fees

Influencer marketing can contain two separate cost layers:

campaign management
creator fees.

Creator fees can vary widely.

They depend on factors such as:

audience size
audience geography
content format
usage rights
exclusivity
production
campaign duration.

A management quote should make clear whether creator payments are included or paid separately.

See Influencer Marketing Agency Dubai for the full scope.

Website build fees

Website pricing depends on what the website needs to do.

A simple lead-generation site may require:

information architecture
design
development
forms
analytics
basic SEO setup.

A larger site may also require:

custom templates
CMS architecture
multilingual content
integrations
CRM
migration
advanced forms
user accounts.

That is why page count is only one factor.

A five-page site with custom integrations can be more complex than a larger content site.

See Web Design Company Dubai.

Store build fees

Ecommerce development has more variables than a simple marketing site.

The scope can include:

product catalogue
categories
search
filters
checkout
payments
shipping
VAT
product migration
inventory
ERP
CRM
analytics
feeds
SEO.

The current live pricing page uses a useful comparison:

A five-page lead-generation website and a 200-product store do not carry the same workload.

That remains true even if both projects use the same CMS.

For the full service, see Ecommerce Development Company Dubai.

App build fees

App pricing depends on:

number of screens
platforms
backend
user roles
authentication
payments
notifications
integrations
analytics
admin tools.

An iOS and Android app with a custom backend is different from a simpler app using an existing system.

The quote should define whether the project includes:

UX
UI
development
testing
store submission
post-launch support.

See Mobile App Development Company Dubai.

Identity work fees

Branding can mean very different things.

A narrow identity project may include:

visual direction
logo
typography
colour system.

A broader brand engagement may include:

research
positioning
naming
messaging
tone of voice
identity
brand guidelines
rollout applications.

The quote should name the deliverables.

"Branding package" is too vague on its own.

See Branding Agency Dubai.

Mark design fees

Logo design is narrower than full branding.

The scope can include:

creative direction
concepts
revisions
wordmark or symbol
Arabic and English lockups
responsive versions
monochrome versions
vector files
source files
usage guidance.

If the business needs positioning, naming and a full identity system, the branding service is the better route.

See Logo Design Company Dubai.

Film production fees

Video production costs depend heavily on the production plan.

Cost drivers can include:

concept
script
crew
location
equipment
actors
travel
shoot days
editing
motion graphics
voice-over
music licensing
versions.

A short office interview can have a very different production cost from a commercial with casting and multiple locations.

The quote should separate production needs clearly.

See Video Production Company Dubai.

Company formation fees

Business setup pricing cannot be reduced responsibly to one fee.

The total can depend on:

mainland or free zone
activity
legal form
shareholder profile
visas
office
external approvals
document attestation
immigration
tax setup.

Government and free zone authority fees can change.

A setup quote should distinguish:

government or authority fees
third-party fees
Thabat Ventures service fees.

See Business Setup in Dubai.

Free zone route fees

Free zone pricing varies by:

jurisdiction
activity
visa allocation
workspace
company type
shareholder type.

A low-cost zero-visa package is not suitable for every founder.

A company that needs:

residence
several employees
warehouse
physical office

should compare the full setup cost.

See Free Zone Company Formation Dubai.

Mainland route fees

Dubai mainland cost can vary based on:

DET activity
legal form
premises
approvals
visas
shareholder structure.

A restaurant, consultancy and trading company can have very different formation requirements.

The correct quote should begin with the licensed activity.

See Mainland Company Formation Dubai.

Other emirate formation fees

Company formation costs also differ by emirate.

Abu Dhabi uses its own licensing ecosystem.

Sharjah uses a different mainland authority and different free zones.

The company should therefore not assume a Dubai price applies nationally.

Use the dedicated pages for:

Business Setup in Abu Dhabi
Business Setup in Sharjah.

Why the same label can cost different amounts

Scope is more than a service name.

Consider two SEO projects.

Project A

one language
small website
no migration
internal team implements recommendations.

Project B

Arabic and English
ecommerce
thousands of URLs
development support
content production
digital PR.

Both are called SEO.

They are not the same workload.

The same principle applies across every service on the site.

What raises the fee

Common drivers include:

more deliverables
more channels
more markets
more languages
more development
more content
more approval layers
more production
more integrations
shorter deadlines.

Urgency can also increase coordination requirements.

A short timeline does not automatically make the work impossible.

It can change the staffing and project structure.

What can keep the fee smaller

A project can often be made smaller by narrowing the objective.

Examples:

Instead of rebuilding the whole site, improve the highest-value landing pages.

Instead of managing every social platform, focus on the platform where the audience is strongest.

Instead of publishing a large content programme immediately, fix the commercial pages first.

Instead of rebuilding an ad account and website together, start with measurement and the highest-spend campaign.

A narrower scope can be better when it targets the main constraint.

Recurring work versus one project

Some services naturally fit recurring delivery.

Examples include:

SEO
paid media
social media
ongoing content.

Other work often fits a project.

Examples include:

website development
branding
logo design
video production
tracking setup
business setup.

A hybrid structure can also work.

A company may begin with a website project and then move into SEO.

Another may start with an SEO audit before deciding whether ongoing work is necessary.

The commercial model should follow the work.

What a monthly agreement should name

A retainer should define the recurring work.

It can specify:

monthly deliverables
reporting
meetings
optimization
content
implementation
campaign management.

Avoid retainers that say only "ongoing support."

The client should be able to understand what work is expected each month.

What a one-off quote should name

A project quote should define:

deliverables
milestones
review rounds
handover
dependencies
exclusions.

For a website, that can include the number and type of templates.

For branding, it can include the identity deliverables.

For video, it can include shoot and post-production scope.

A project has a clearer end point than a retainer.

Who keeps the accounts

Pricing should also account for ownership.

Thabat Ventures prefers clear client ownership of important assets.

Depending on the service, that can include:

Google Ads account
Google Analytics
Search Console
Tag Manager
website
domain
creative files
source files
reporting access.

The scope should explain what the client receives.

Good handover is part of the service.

What to send for a quote

A useful brief does not need to be long.

Bring:

current website URL
target service
target location
language needs
primary commercial goal
existing account access
important deadline.

For ads, add:

current account
advertising history
approximate media budget.

For business setup, add:

planned activity
ownership structure
visa needs
office needs.

The more specific the brief, the more specific the quote can be.

What happens after you ask

We review the request

The first step is to identify whether the problem is clear enough to price.

We may provide the AED 0 first review

Where appropriate, the first written review can be free.

We define the scope

The work is separated into deliverables and responsibilities.

We identify exclusions

Items not included are stated before the project begins.

We issue the paid quote

The proposal reflects the agreed scope.

Work begins after approval

Access, files and implementation responsibilities are confirmed.

This is designed to keep pricing connected to real work.

Why one word is not enough to quote

A request such as:

"How much for SEO?"

does not contain enough information to price responsibly.

The website may need:

technical fixes
content
local SEO
migration work
development.

Or it may need only one focused review.

The same applies to:

"How much for Google Ads?"

without knowing:

markets
campaign count
current account
landing pages
conversion tracking.

A useful quote starts with enough context to avoid guessing.

Why unpublished starting prices stay off this page

Visitors often prefer a number immediately.

That is understandable.

However, a starting price becomes misleading when the business has not approved a fixed scope behind it.

Thabat Ventures currently publishes the AED 0 first-review option because that offer is defined.

Paid work remains scope-based.

Once fixed packages or minimums are formally approved, this page should be updated with those real figures.

Until then, invented numbers would make the page less useful. Continue with SEO Services in Dubai.

Common pricing questions

Is there a free audit?

A first written review can be AED 0 when offered as the initial diagnostic step. It is not the same as a full audit, implementation project or ongoing retainer.

Why is there no fixed package table?

Thabat Ventures does not currently publish approved fixed paid packages across all services. Paid work is quoted after scope so the page does not present placeholder or misleading prices.

How much does SEO cost in Dubai?

SEO pricing depends on website size, technical condition, content needs, competition, locations, languages and implementation requirements. A written scope is needed before a reliable fee can be quoted.

How much does Google Ads management cost?

Google Ads cost has two parts: media spend paid to Google and management or delivery fees. Management cost depends on account complexity, campaigns, markets, tracking and landing-page requirements.

Is ad spend included in the management fee?

Not automatically. A proposal should state clearly whether media spend is separate from management fees.

How much does a website cost in Dubai?

Website cost depends on the number and type of pages, design, CMS, integrations, languages, content, migration and functionality. A five-page lead-generation site and a 200-product ecommerce store require different scopes.

How much does branding cost?

Branding cost depends on whether the business needs only visual identity or a broader scope covering strategy, positioning, naming, messaging, guidelines and rollout.

How much does a logo cost?

Logo design pricing depends on the creative scope, versions, revisions, bilingual requirements and final file package. Logo design is narrower than a full branding engagement.

How much does video production cost?

Video cost depends on concept, script, crew, shoot days, locations, casting, equipment, editing, animation, music, voice-over and delivery formats.

How much does business setup cost in Dubai?

Business setup cost depends on mainland or free zone, activity, legal form, shareholder profile, office, visas and external approvals. Authority fees and service fees should be separated in the quote.

Can I get a quote before sharing account access?

Yes. An initial scope can usually be discussed without full access. Final pricing may become more accurate after the existing website or account condition is reviewed.

Do you offer monthly retainers?

Some services can be delivered on a recurring basis, including SEO, paid media, social and content. The retainer should define what recurring work is included.

Do you offer one-off projects?

Yes. Website, branding, logo, video, audits, tracking and selected consulting work can be scoped as projects where appropriate.

Can the scope start small?

Yes. A focused first project can be more useful than activating many services at once. The priority should be the problem most likely to affect performance.

Who owns the accounts and files?

Ownership should be defined in the scope. Thabat Ventures favors clear client ownership of important accounts, data and working files wherever the platform and project structure allow it.

What should I send to get a quote?

Send the website or current asset, service needed, target market, language needs, main commercial goal and deadline. For ads, include account context. For company setup, include activity, ownership and visa needs.

A useful quote should be specific enough that you know what is being done, what is being delivered, what you need to provide, what is excluded, and who owns the finished assets. The first written review can be AED 0 where appropriate. Paid delivery is then quoted against the real scope. Thabat Ventures uses this model to keep pricing tied to actual work rather than placeholder packages. Continue with Business Setup in Dubai.